A video in the ad is meant to give the visitor a good idea of who they might meet. It is important that the videos clearly show how the advertiser currently looks.
Requirements for the video:
- The video must comply with all house rules.
- The video must be of the advertiser and may not be a lookalike.
- The video may show the face, but this is not required.
- The video must be recent.
- The video must be of good quality.
- The video must be relevant to the ad.
- The videos should not be too similar to each other.
- The advertiser must be clearly visible in the video (close-ups only are not allowed).
Examples of what is not allowed:
- Music in the video due to copyright.
- Filters are not allowed (such as Snapchat or Instagram).
- Videos with people other than the advertiser.
- Videos containing contact information in any form.
- Videos of a pregnant belly.
- Company info not linked to the advertiser.
- Videos containing brand names.
- Videos with animals.
- Videos with weapons.
- Videos of violence in any form.
- Videos of mutilation in any form.
- Videos with needles, vomit, drugs, blood, or feces in any form.
- Videos meant to shock.
Technical minimum requirements for videos:
- At least 30 seconds long.
- Minimum resolution of 720x480 (or 480x720 for portrait videos).
- Maximum file size of 200MB.
- .MP4 file extension.